PRIVACY POLICY FOR USERS OF THE AMAZON PEOPLE WEBSITE
At Amazon People, we value the protection of personal data and are committed to transparency regarding its collection, use, and processing—always respecting the privacy of our users and in compliance with the Brazilian General Data Protection Law (LGPD – Law No. 13.709/2018). This Privacy Policy aims to provide information about how we collect, use, and share the personal data of users of the website www.amazonpeople.com.br.
1. DATA CONTROLLER AND PROCESSOR
The Data Controller and Processor of users’ personal data on this website is Amazon People Institute, a non-profit organization that promotes regenerative family farming in the Amazon.
WHAT DATA IS COLLECTED
2.1. PERSONAL DATA PROVIDED BY YOU
We collect data voluntarily provided by you through forms available on specific pages of our website. The data collected may include:
- Identification informationsuch as full name, preferred name, gender, date of birth, email, address, city, state and country of residence, phone number, employer, and job title/position.
- Information about the farmer’s rural property,such as location, city/state, and size of the property.
- Information about the type of contact:whether you are a farmer, partner, donor, investor, or other.
2.2. TECHNICAL DATA AUTOMATICALLY COLLECTED
Whenever you visit our website, we may collect and store information about your access, which is automatically transmitted from your browser through cookies or similar technologies. These are technical details that help us improve the functionality of our website and personalize your browsing experience according to your preferences. The data collected may include:
- Browsing and device information: IP address, browser, operating system and devices used, interactions with our content, network connection, and internet service provider.
3. WHY WE COLLECT THIS INFORMATION
We collect your personal data to manage our relationship with you, as well as to improve our communication and the effectiveness of our work. Your data may be used for the following purposes:
- To contact you with the information or responses you requested;
- To better understand your profile and interests, allowing us to engage with you more effectively;
- To maintain a history and record of your relationship with us;
- To send updates and information about our work and initiatives;
- To share opportunities for investment, partnerships, and volunteering;
- To request your financial and/or non-financial support;
- To develop and improve our services and the clarity of our communications.
4. WHO WE SHARE YOUR DATA WITH
We may share your data with Service Providers, Suppliers, and/or Third Parties with whom we have contracts or partnerships to perform activities on our behalf (such as legal services, IT support, data analytics and CRM platforms, communications consultancies, etc.). These entities must act solely under our instructions, in compliance with this Privacy Policy, and solely for the purpose of providing the agreed-upon services.
- Your personal data may also be shared if required by a court order or administrative request or whenever we are legally obligated to assist public authorities within their respective legal powers.
- At Amazon People, we never provide or sell your data to third parties for commercial purposes.
5. YOUR RIGHTS AS A DATA SUBJECT
The LGPD grants data subjects certain rights, including:
- Confirmation of the existence of data processing;
- Access to personal data;
- Correction of personal data when it is incomplete, inaccurate, or outdated;
- Deletion of unnecessary, excessive, or unlawfully processed personal data — except in cases where processing is lawful, even without the data subject’s consent;
- Data portability to another service or product provider — respecting commercial and industrial confidentiality;
- Information about data sharing with public or private entities, when applicable;
- Information about the option to deny consent, including the consequences of not authorizing data processing;
- Withdrawal or revocation of consent;
- Filing a complaint against the data controller with the national data protection authority;
- Objection to data processing carried out without consent if you believe it is being done unlawfully.
To exercise any of the rights listed above, you may contact the Data Protection Officer (DPO) identified in this document. The contact information for this professional, who acts on behalf of Amazon People, will be provided at the end of this document so that any data subject whose information is in our database can request and exercise their rights. You also have the right to file a complaint directly with the Brazilian National Data Protection Authority (ANPD) if you believe your rights have been violated.
6. HOW WE PROTECT YOUR PERSONAL DATA
To safeguard your data, we implement security measures that we consider appropriate to prevent loss, misuse, and alteration—both during transmission and after receipt. These measures include restricted access to information (with access limited and protected by passwords) and monitoring of access logs, including time, duration, user identity, and files accessed. If an incident occurs that puts your personal data at risk, we may publish a notice on the homepage of our website or in another relevant section, and/or we may contact you via email to inform you of the event.
7. PRIVACY POLICY UPDATES
We may update this Privacy Policy whenever necessary. The date of the latest update will be indicated at the bottom of this page. We encourage you to review this policy periodically to stay informed about our privacy practices.
Date of publication: 01/26/2025
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